7.21.2011

LEGS | CANNES LIONS FESTIVAL OF CREATIVITY award

Milk Made would like to congratulate LEGS for winning the coveted Gold Outdoor Lion award at the Cannes Lions Festival of Creativity for their role in creating the TARGET KALEIDOSCOPIC FASHION SPECTACULAR. The Gold Lion is the highest honor awarded at the festival–receiving such recognition is a major achievement for the LEGS team. The innovative event was celebrated for "reinventing the fashion show" by using all 18 stories of the Standard Hotel‘s floor to ceiling windows to showcase the brand with a 20-minute light, sound and dance extravaganza.

Directors Georgie Greville and Geremy Jasper‘s distinctive style was stamped all over the event, and we’re excited to see what creative production they’ll be involved with next. The Gold Lion will be a nice addition to the trophy room at LEGS.

–Mike Abu

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