MADE Heads To LA With Jeremy Scott And Tyler, The Creator
Prepare yourself for a fashion rebirth. MADE, Milk’s fashion week bestie, is known for putting on the sickest fashion shows in NYC, and now they’re taking a little field trip to Los Angeles. On June 10th and 11th, MADE is holding an L.A.-based fashion show with Jeremy Scott and Tyler, The Creator at L.A. Live’s Event Deck. Dubbed MADE L.A., this will mark MADE’s first venture into fashion events that are consumer-based, rather than the traditional fashion shows they’re known for. Stay tuned for info on how to get passes soon.
Jenné Lombardo, co-founder of MADE, is pumped for the event. “LA is just culturally so inspiring right now,” she told us. “There’s so many designers and artists and musicians that reside there, it’s really at this peak from an artistic perspective. We have such an affinity for it, and we really wanted to do something different. At MADE, we don’t typically follow in the footsteps of everyone else. We break rules, and we test out new challenges. And our parent company, WME-IMG, is based out of LA, so we thought it would be good to do something in their backyard, to celebrate that partnership.”
“MADE has been a creative force in the fashion world for the past seven years,” as Barnett Zitron, Managing Director at MADE, said in a press release. “As we looked to expand the brand in new markets, Los Angeles—as a city undergoing a cultural renaissance at the intersection of art, design, food, fashion and entertainment—was a natural fit. Together with AEG and our partners, we are excited to create an experience that celebrates the city’s vital creative community.”
Moschino will be kicks off the event, showing both their men’s S/S ’17 and their women’s Resort ’17 collections. Following the Moschino show will be a presentation by Tyler’s fashion line, Golf Wang, on June 11th is also popping a cherry (bomb) with its first season of clothing that will be readily available to the public after the show. Both days of MADE LA will also feature “The Stores,” a market-like setup that will feature work from at least 30 fashion designers and artists. We smell some fashion history in the making.
“As I show my own show in NYC and Moschino in Milan and London for the men’s, I’ve never had the luxury of doing a show in the city I live in and getting to sleep in my own bed that night!” Jeremy Scott told Vogue while partying at Coachella. “It’s always fun to change it up and do something new and unexpected! I’ve been feeling very colorful and excited about mixing patterns and prints unexpectedly together.”
As a longtime MADE designer, Jeremy Scott holds a special place in our hearts. Milk New York was home to his wild fashion shows for several seasons, and it’s exciting to see him bringing Moschino into the fold.
As for Tyler, he saw MADE L.A. as the perfect opportunity to widen his reach and diversify his customers. “I just figured, Why not? Why not do something different?” he said. “Not everybody in the upper fashion world is wearing all-black Saint Laurent pieces and is super pretentious. I want to show them a different world.”
GOLF "FASHION SHOW" JUNE 11TH. WILL KEEP YOU UPDATED. TRUST ME, THIS IS GONNA BE SICK.
— Tyler, The Creator (@fucktyler) April 19, 2016
Tyler is set to perform after his label’s fashion show to finish off the action-packed weekend. Get ready, LA.
Images shot exclusively for Milk by Koury Angelo. Additional image via Golf Wang.
Stay tuned to Milk for more MADE LA coverage.