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Beauty

3.6.2017

Milk Makeup And 'Very Good Light' Launch New Series 'Blur the Lines'

Milk Makeup has teamed up with the incomparable David Yi’s “Very Good Light” for a collaboration series focusing on “the study of the spectrum of individuality.” The first installment of the series “Blur the Lines” focuses on gender and is inspired by Milk Makeup’s Blur Stick and exploring the concept of gender fluidity.

The present and seemingly ongoing conversation regarding the importance of gender identity, has revealed the specific stigmas and labels engraved on mere adjectives like feminine and masculine or pronouns like he and she. Using ethereal movement and inspired voices, the “Blur the Lines” visual fearlessly captures a brief stunning portraits of notable faces of Avie Acosta, Eric Stone Carson, Dagsen Steele Love, Madeleine Vintback, Marcelo Gutierrez, Eddy LeRoy Jr., and Rayne Nadurata; all preaching their personal, singular truths about the importance and celebration of individual identity in modern society. Featured model and all around star Avie Acosta says, “When you the blur the lines, you’re able to see how complex we are as people and you’re able to see people a little bit better.”

Bruises disappear but stigmas are contagious and “Blur the Lines” challenges the prehistoric nature and politics surrounding gender identity and asks us to see people beyond the golden rule. Peep the visual and photos of the campaign here and stay tuned for more of Milk Makeup’s ongoing project.

Images and video courtesy of Milk Makeup. 

Stay tuned to Milk for the latest in beauty and identity. 

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