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Music

7.1.2016

Shark Attack Sounds Was the Summer Kickoff We Were Craving

Far away from the steamy subway stations and sweltering city streets, sand and waterside views served as the backdrop for this year’s legendary Shark Attack Sounds party. Dreamt up by Milk founder Mazdack Rassi and photographer (and Milk fav) Ben Watts in 2002, Shark Attack this year was held in Montauk’s iconic Surf Lodge. The night was heavy on the beats, with a string of lights illuminating the space and a bonfire keeping the guests warm in the crisp air.

While delectably tart Don Julio margaritas were passed around, model and Milk fav Jacquelyn Jablonski rubbed elbows with the Winklevoss twins and Jenné Lombardo as guests practiced their best, early-summer dance moves under the stars. As the Burton babes and boys crowded in to serve up head-to-toe looks as cold as the drinks, we caught up with Watts to find out why he wanted to make this year’s iteration of Shark Attack an unmistakable crowd pleaser. “Tonight means a lot to me,” he told us. “Tonight, we put on an event that’s not going to upset anyone.” Job well done.

As the crowd swarmed into the space, everything from DJ Oli Benz‘s ’70s sun-soaked tunes to the Milk Makeup shark inflatables kept the revelers occupied all night. As did Watts’ wall of speakers, a massive pink and yellow painted installation that was inspired by both Grateful Dead’s Wall of Sound and part Jamaican sound system. As Watts revealed, “This year, because of the music limitations, we wanted to express sound visually.”

All in all, this was the summer kickoff we needed.

Stay tuned to Milk for more summer parties. 

Images shot exclusively for Milk by Drew Levin

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