Milk Next-Gen


Next-Gen 2020: Kemio

Every January, announces the 10 people we believe will have the greatest impact on the art/music/fashion/activism spheres in that year.

Named as one of GQ Japan’s 2019 “Men of the Year” Kemio joins Milk’s group of young creators that have begun their takeover of the media landscape. The internet icon has made a name for himself in Japan and is making his way to the states. With a slew of relatable, funny videos, and his close relationships with his fans, Kemio is poised to become a worldwide sensation.

What’s your 2020 vision? What do you hope to accomplish? 

My goal for 2020 is to break into mainstream U.S. pop-culture and experience some success just like I’ve had in Japan. Right now a lot of U.S. opportunities are often passed by me because the majority of my followers and engagement are from Asia. I hope to book some U.S. Fashion campaigns and continue to travel globally for fashion shows in London, Milan, and Paris.

Why do you do what you do?

I love making people laugh. Especially when my followers message me and say it makes their day, it makes me so happy.

How did you get into the world of fashion and Youtube, what lead you to it? 

I’ve always loved fashion especially shopping in Harajuku. When I moved to the US I started making YouTube videos because I didn’t know anyone and I documented my day to day life of living in LA. Then my YouTube started to take off because a lot of my audience love to see how living in America looks like. From that, a lot of opportunities started to come my way. 

How do you come up with ideas for your Youtube channel, what inspires you?

I organically come up with ideas about my day to day life and if something inspires me I will film, edit and post it that same day.

How do you find balance between your life on the internet and time off from work? What are some of your other interests or hobbies?

Honestly, there is never time off because I’m so active on all social media channels and I’m documenting my day to day life organically so it’s very natural. Some of my other interests are KPOP and dancing. I just heard there was a class here in NYC that teaches KPOP dancing so when I have time I will go take it.

You just moved to NY. So LA, Japan or New York? Why?

OMG, that is so hard to choose because every city has something good to take away. I can’t choose.

What are you looking forward to working on in New York? Anyone you would love to work with?

I want to do more modeling. I also love Kim Petras stylist, Matthew Mazur. I follow him on IG and love his style, would love to work with him on something.

What have you learned about yourself this year? What was a challenge you overcame? 

In 2019 I flew back and forth to Japan over 20 something times which was very challenging because the flight is so long, but I feel like I overcame it and I’m now used to it.

I also learned that because I’m still learning English I’m not as outgoing in person when I’m in the US because I don’t feel that confident to be extra. But I can’t wait for everyone to see that side of me as I continue to feel more confident speaking English.

Highlight of your year?

Being named as one of Japan’s GQ Man Of  The Year and being on the cover. Especially because in this industry I’m just considered an influencer so to be a side so many celebrities and respected people on the cover was amazing.

Could you sum up your year in one word?



DIRECTOR + EDITOR: Jordan Shelwood

PHOTOGRAPHER:  Harshvardhan Shah

PRODUCERS: Ella Jayes and Merilyn Chang

MAKEUP: Jesse Genao

GROOMER: Kazuhide Katahira

SCORE: Skyler Hawkins

Special thanks to Milk Makeup.

Stay tuned to Milk for more from our Next-Gen.

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